In this post we keep on reviewing some of the leaders that
have been able to impact the business world through their input and passion. At
this point is it a personal preference to talk about someone who I personally
admire, regardless of the latest scandal surrounding the now cancelled, “News
of the World”
Was a visionary that escalated quickly in the journalism
world first acquiring two of the most important newspapers in England to later
on branching out to the United States with Fox news and to the cable industry
through Sky News.
Besides the fortune he has, which is estimated to be worth 8.6 billion dollars,
he has been able to bring a direct approach on his business model to run one of
the most successful media organizations.
He once said: “ For better or worse this company is a
reflection of my thinking, my character, my value”; and it is true, no other
head has been at the top of News Corp. and no other person before was able to
capitalize so much on creating content, charging for the advertising and
managing the information to where his newspapers where the sentiment of a whole
nation.
Here is a great
document on Rupert Murdoch’s News Corp business model
This gentleman may not sound very
familiar but just as Rupert Murdoch; he has been able to distinguish himself from
the other in the television and mass media industries. Khalifa in one of the
highest officials in the Qatar government and has become one of the biggest
competitors for networks such as ABC, CNN and ESPN, all through the Arabic
language network: Al Jazeera.
In 1996 the company started as a pilot
program for the Arabic world after the closure of the BBC’s Arabic-language
department. It was then that the company started banking on the opportunity of
being a one of a kind provider with very deep pockets. They quickly started to
branch out through the Middle East and became available through most cable and
satellite companies along with a strong presence over the web.
Despite some attacks that the
television network had to outstand the growth of the company has been
outstanding. First with the 24/7 news networks up to eight different sports
channels around the Middle East. Then becoming the unique copyright holders of
the Spanish soccer league all the way to the controversial
bet to with the 2022 World Cup hosting rights in Qatar.
This company, whether you personally
agree with its background or not, has found the formula to stay current and
attractive to many clients from many different tastes and interests, it has
been able to successfully break through the cultural barriers and even
establish itself in the United Stated with its brand new network Be
In Sports.
