The numbers speak for themselves. With 50 Million Hispanics in the U.S. it should be no surprise that more companies emerge in an effort to capture some of the revenue generated by a minority that grew 43% in the last 10 years.
Historically, television has been one of the most influential mediums for this minority and due to its success two powerful companies venture themselves into opening 24/7 networks broadcasting only in Spanish.
2012 will welcome Fox Corp’s “FOX MUNDO” and Univision Corp will launch “Unvision Deportes” and here is all you need to know about them:
Univision Corp. the first network to ever reach out the public in Spanish is ready to launch its sports network. Univsion Deportes will be based out Miami and the expected day view will be in April 2012.
They will be focusing on the Mexican soccer tournament (which reached a historical 7.6 million viewership last week), NBA highlights, NFL and Soccer from South America, England and Italy primarily.
It is unknown at this point of they will produce enterprise shows like the famous “republica deportiva” but it is expected to be competing against ESPN Deportes and FOX Latino.
Last week DISH network announced the victory over a bid to broadcast all of the Univision channels in some of the packages they offer. Allegedly the company paid $320 million dollars for the rights.
Two weeks ago Rupert Murdoch’s FOX announced a partnership with RCN, a major television network in Colombia, to create FOX MUNDO.
It is expected to launch at the end of this year and be based out of Los Angeles.
According to reports FOX and RCN will divide the company at 50/50 carrying a format geared to please Science Fiction, Celebrity Entertainment and Syndication.
The news and sports venture of this project will be carried mostly by the Colombian network, which is already established in more several cable carriers broadcasting in 20 cities
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